Lacee and Abbie are two interns with Cinnabon for the summer. They are asked to come up with a content marketing strategy for the brand. Before deciding on what they need to create, what is the first step Lace and Abbie need to take?

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Study for the Social Media for Strategic Communication Test. Dive into multiple choice questions with hints, explanations, and flashcards to boost your strategic communication skills. Prepare effectively and excel in your exam!

Multiple Choice

Lacee and Abbie are two interns with Cinnabon for the summer. They are asked to come up with a content marketing strategy for the brand. Before deciding on what they need to create, what is the first step Lace and Abbie need to take?

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